A Study of Spectators Service Quality Perception, Satisfaction, and Behavioral Intention for the Free-to-View Sports Event
碩士 === 國立臺灣師範大學 === 運動與休閒管理研究所 === 102 === This study aimed to explore the relationships among spectators service quality perception, satisfaction, and behavioral intention for the free-to-view sports events. The study was done with 530 valid questionnaires completed by spectator of the 2014 Amway e...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/25pm5g |