A Study of the Relationship between Service Failure, Service Recovery, Emotional Perceived and Behavioral Intention—Air Passenger Transport Service
碩士 === 國立臺灣海洋大學 === 航運管理學系 === 102 === It is inevitable to encounter service failure when providing service. Therefore, the most important thing is to adopt positive and appropriate strategy on service remediation to pacify unsatisfied customers when providing service. Based on data collected from a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f55336 |