An Investigation of Integrated Marketing Communications of Sports Center-A Case of the Sports Center Managed by China Youth Corps
碩士 === 國立臺北教育大學 === 體育學系碩士班 === 102 === Based on a successful business model of Taipei Sports Centers, Taiwan government is planning to construct 32 more sports centers around Taiwan before 2016. However, according to the review of the research concerning marketing strategy of sports center, scant r...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64e9a2 |