A Study of Relationship between Self-Medication Attitude and OTC Medicine Purchase Intention: Base on TPB
碩士 === 國立臺北大學 === 企業管理學系 === 102 === As living standards improved, people seeking health care intention also increases, under the WHO has a promotion of self-medication non- government agencies World Self-Medication Industry (WSMI), to encourage people in the event of the body, especially in when th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/5se577 |