A Research of Applying Big Data Mining to the Construction of Consuming Forecasting Module for Target Customers

碩士 === 國立臺北大學 === 企業管理學系 === 102 === This study expects to construct a module which matches the purpose of customer relationship management by big data mining. In other words, this module may help us to explore correct customers at any time and provide correct marketing information with appropriate...

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Bibliographic Details
Main Authors: Sung, Hsiang-Feng, 宋向豐
Other Authors: Wu, Tai-Hsi
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/00847942661882353570