The Impact of eWOM on Purahase Intention - The Moderating Role of Sense of Virtual Community
碩士 === 國立臺北大學 === 資訊管理研究所 === 102 === Due to the popularity of Internet and advances in technology, people in addition to the interactive entities, but also through the virtual community to interact, virtual communities not only brings together a wide range of information, but also includes soci...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9ma35d |