The Influence of Warranty Service Toward Consumer's Perceived Risk & Purchase Intention of 3C Products.

碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 102 === With the rapid revolution of digital solutions in the latest decade, nowadays the modern almost can live nowhere without 3C products. In other words, they are already part of our life. Features of 3C products such as full of variety, short life cycle, &...

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Bibliographic Details
Main Authors: WANG CHUNG HSIUNG, 王寵雄
Other Authors: Jiin-Tarng Shieh
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/65906883281633873715