The Study of the Factors Effecting Attitude and Intention towards User''s to QR Code－A Perspective of Information Overload
碩士 === 國立臺中科技大學 === 企業管理系事業經營碩士班 === 102 === ionnaires was 87.9%. The results are summarized as below. (1) Information overload has a negative effect on the users’ attitude. (2) Task-technology fit and information overload will affect the users’ attitude, and has a significant moderating effect. (3)...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ebn725 |