Evaluating the Effect of Personalized Customer Support Service on Customer Loyalty

碩士 === 國立臺灣大學 === 資訊管理學研究所 === 102 === Customer support service has drawn increasing attention from both researchers and practitioners in the recent few years. Especially to a company with broad and complex services, customer support service can effectively help its customers choose suitable plans a...

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Bibliographic Details
Main Authors: Li-Gen Lu, 盧立根
Other Authors: Ming-Hui Huang
Format: Others
Language:en_US
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/01943334808559895325