Personal Health Improvement Apps Survey and Business Model Analysis: A Case Study of App “Noom Weight Loss Coach”

碩士 === 國立臺灣大學 === 會計與管理決策組 === 102 === Smart phones and mobile applications rapidly gaining popularity bring users convenience and generate enormous opportunities, but also change people''s lifestyles. “Phubbers" are seen at any time and in everywhere. The smartphone addict ph...

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Bibliographic Details
Main Authors: Yi-Tsiun Hsieh, 謝宜村
Other Authors: 李書行
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/g3783f