A Study of Design Styles on Customer Loyalty of the Furniture Industry

碩士 === 國立臺灣藝術大學 === 圖文傳播藝術學系 === 102 === The difference in the traditional home furnishings industry, IKEA stores turn the room-settings into a real-life living space. IKEA not only emphasizes on the functions of the furniture, but also bring out a situational model. When consumers are shopping, the...

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Bibliographic Details
Main Authors: Wang, Szu-Yun, 王思云
Other Authors: Tai, Meng-tsung
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/89052634940328760225