Xiaomi whether able to replicate the successful of e-commerce model to step out China market to become as international brand

碩士 === 國立臺灣科技大學 === 管理研究所 === 102 === As everyone known the competition of smartphone industry has been heating now, all smartphone manufacturers is try to take more activity actions to attract customer’s attention, But the challenges is the sales always difficult to growth soon. Unexpected is Xiaom...

Full description

Bibliographic Details
Main Authors: Hsien-chih Kuo, 郭憲誌
Other Authors: Pin Luarn
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/48513788203257409516