The Influence of Value Perceptions to Watch Colors on Product Pricing
碩士 === 國立臺灣科技大學 === 設計研究所 === 102 === The differences of value perceptions in male and female consumer groups aged between 13~42 were analyzed in this research to compare the relationship between purchase behavior and product pricing. The influence of value perceptions to watch colors on pricing was...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/74891371626940276759 |