The Study of Trust Transfer in Shopping Mall

碩士 === 國立聯合大學 === 管理碩士學位學程 === 102 === ABSTRACT The study aimed to research into trust transfer among shopping centers and comprehend reasons why shop brands transferred their trust in shopping centers. The study first discussed the influence of embeddedness relationship and dependence relationship...

Full description

Bibliographic Details
Main Authors: Wei-Kuang Wu, 吳偉光
Other Authors: 吳志正
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/15805068841383873518