Study of Attention and Memory of Online Banner Advertisings
碩士 === 國立虎尾科技大學 === 經營管理研究所 === 102 === Online advertising plays an important role in business trade day by day. Identifying the effectiveness of online advertising in the Internet needs to make a progress in researching. Thus, this paper attempts to examine the influence of location and condition o...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/hrgnc3 |