A Study of The Brand Equity , Service Quality ,Customer Satisfaction and Customer Loyalty-Stockbrokers in Taichung Zone

碩士 === 僑光科技大學 === 企業管理研究所 === 102 === Due to financial and economical globalization and the introduction of the Internet,customers can better understand and obtain relevant financial information. Nowadays,investment and speculation funds can be easily and rapidly transferred. These two conditions ur...

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Bibliographic Details
Main Authors: Chin-Ming Lee, 李進明
Other Authors: 徐孟堅
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/u24964