A Study on the Influence of the news reporting related to Brands country of origin on the Brand Equity

碩士 === 中國文化大學 === 新聞學系 === 102

Bibliographic Details
Main Authors: Huang, Wan-Ting, 黃琬庭
Other Authors: Hsu, Chen-Hsing
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/81303282598724004975