A study on the convenient store’s point awarded promotion campaigns from the perspective of consumers’ involvement
碩士 === 中國文化大學 === 新聞學系 === 102
Main Authors: | Lin, I-Chun, 林怡君 |
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Other Authors: | Hsu, Chen-Hsing |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/42244905691415245690 |
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