The Effect of Relationship Quality to Customer Royalty in Banking Industry: from the Complication of Business.
碩士 === 中國文化大學 === 國際企業管理學系碩士在職專班 === 102 === This study investigate the relationship between relationship quality and customer loyalty, and may consider the impact of interference variables to provide banking oper-ation and theoretical development of more extensive management and research implica-ti...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2erc2p |