The Relationships Among Brand Identity, Shared Responsibility and Customer Loyalty
碩士 === 中國文化大學 === 觀光事業學系觀光休閒事業管理碩士在職專班 === 102 === When customers consume in brand identity restaurant, due to the service is inseparability, means that customers and service providers rely on each for successful exchange. In the social exchange theory, the customers want to get the better service a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23916681595637503800 |