Factors Influencing Usage Intention in Mobile Banking Services
碩士 === 靜宜大學 === 資訊管理學系 === 102 === Currently, smart phones with mobile services have become a main stream of high technology and social trend. Thus, the purpose of this study is to explore the factors influencing usage intention in mobile banking services. Drawing on the TAM model, this study incorp...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30081760669304345440 |