The Impact of Facebook and Advertising Involvement on Consumer’s Relationship Marketing

碩士 === 東吳大學 === 國際經營與貿易學系 === 102 === Make the best use of social networking sites to access some useful information will help the development of enterprises’business. Enterprises should think about how to use social networking sites to manage branding. Through the strong spread force of social medi...

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Bibliographic Details
Main Authors: Yong-Chong Lin, 林永崇
Other Authors: Hsiao-Chao Hsieh
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/4qwukf