Smartphone Company Competitive Advantage: The Evidence from HTC
碩士 === 世新大學 === 企業管理研究所(含碩專班) === 102 === This research discusses the issue of competitive advantage for smart phone company – HTC. This research uses the eight forces analysis to analyse the competition, also refer resource-based view (RBV), competence-based view (CBV), and dynamic capability view...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63105280118556493474 |