A Study to Explore How Experiential Marketing Enhance Self-Efficacy -Topical Road Running as an example

碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 102 === World Health Organization (2009) has found that physical inactivity become the fourth leading risk factors, it also related to 6% of the number of deaths for every year. According to the result from Bureau of Health Promotion (2005), the average time for...

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Bibliographic Details
Main Authors: Chih-chun Teng, 鄧至純
Other Authors: None
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/976fyv