The Effect of Visitors on Travel Motivation, Message Involvement and Travel Intention – The Case of the Visitor Information Centre of Zhongli
碩士 === 世新大學 === 觀光學研究所(含碩專班) === 102 === The Visitor Information Centres (VIC) are established to offer local travel information, and provide useful travel suggestions. In order to figure out the key factors for successful operations VIC , this research, taken Zhongli VIC as example, attempts to inv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/epc46x |