The effect of Customer Personality Traits of Banking Industry on Customer Retention through the Perspective of Customer Relationship Management
碩士 === 樹德科技大學 === 金融系碩士班 === 102 === During recent years, customer relationship management (CRM) has become a critical consideration for business and academics. For banking industries, In the increasingly fierce competition environment, how to increase competitive ability to face different personali...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/32323858103735005281 |