International marketing and strategies for entering into foreign market for a chosen company: FENIX Ltd.
碩士 === 南台科技大學 === 商管專業學院 === 102 === ABSTRACT This research seeks to answer questions such as how to compete on an international level, why and how to enter into a new market and how to develop and implement international marketing activities. The principle element of this study is analyzing the pos...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/06508382240270086020 |