The Effects of Service Friendship on Customer Satisfaction and Word of Mouth – An Empirical Study of Vietcombank in Vietnam
碩士 === 亞洲大學 === 經營管理學系 === 102 === For the relationship and interaction between service providers and customers the importance we would like to emphasize is friendship. Banking nowadays is known as one of essential service in modern life. In this study, we would like to explore how the social workfo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/yjsmck |