From Mission Statements to Airline Branding
碩士 === 亞洲大學 === 休閒與遊憩管理學系 === 102 === It cannot be denied that mission statement is one of the best means to inform the public about an organization, besides as a communication tool to convey the message to the employees and shareholders internally. Other than mission statement, branding is another...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/59900595480619977613 |