Media Coverage and Stock Return
碩士 === 亞洲大學 === 國際企業學系碩士在職專班 === 102 === The aim of this study was to explore the relationship between media coverage and return rates on the Taiwan stock market. The results were as follows: (1) Media coverage significantly influence stock returns, in that more coverage leads or greater good/bad...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/71568276372917764471 |