Study of Product Placement, Product Quality, and the Purchase Intention of Customers- Examples of Teenager Consumers in Nantou
碩士 === 亞洲大學 === 國際企業學系碩士在職專班 === 102 === This study attempts to identify the relationships among product placement, product quality, and the purchase intention of customers. Furthermore, the study aims to find out the behavior of teenagers if their intention of purchasing mobile is influenced by the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/gp77hs |