The Impact of Relationship Marketing and Customer Satisfaction on Customer Loyalty-A Study of Taipei Spring Computer Show
碩士 === 國立臺北科技大學 === 工業工程與管理系碩士班 === 102 === The key of this study is to explore the correlation effect between marketing and customer satisfaction, and how it can impact on customer loyalty. The study will further analyze the key influential elements that exhibitors focus the most pre- and during ex...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/25m9bt |