Investigating the Effects of Conformity Characteristics on Conformity Behavior - Perceived Value as a Mediator.

碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 102 === With the progress of the times and technology, the way of communication had tremendous change. People can send messages by the smartphone through innovation of the communications technology. The smartphone penetration will reach 67% in Taiwan. All the com...

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Bibliographic Details
Main Authors: Hsin-Yu Hsiao, 蕭欣妤
Other Authors: Sen-Kuei Liao
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/8542e3