A Cross-Level Investigation of the Linkage between Service Climate and Customer Loyalty
碩士 === 淡江大學 === 企業管理學系碩士班 === 102 === This study investigates the role of service climate in the effective management of salespersons’ customer-oriented behavior in financial and insurance industries. We developed and tested a two-level model in which salespersons’ perceptions of service climate are...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7nbwg3 |