Antecedents of Brand Loyalty in Shopping Center: Customer and Service Personnel Perspectives
碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 102 === Taiwan’s diverse consumer market has stimulated consumer demand for general entertainment and consumer goods, in such a competitive and relatively homogeneous market is worth examining. The objectives of this study further explored the dimensions of servi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14802381565205648717 |