THE IMPACT OF THE APPROVAL OF COSMECEUTICAL ON CONSUMER’S CONSUMPTION INTENTION IN ON-LINE STORE

碩士 === 大同大學 === 事業經營學系(所) === 102 === Compared to the traditional channels to purchase cosmetics from department store or over-the-counter store, Internet e-commerce provides consumers a more convenient and easier way without the limitations of time and/or geographical issues. In addition to increas...

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Bibliographic Details
Main Authors: Pei-chi Hsu, 徐沛麒
Other Authors: Mei-Fang Chen
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/f676tu