Inference of the Involvement Degree to Purchasing Decisions and Customer Values for Female Baby Boomers’ in Purchasing Skincare Products
碩士 === 台南應用科技大學 === 生活應用科學研究所 === 102 === In 2012, the Executive Council of Agriculture released a report on the country’s market size for cosmetic and skincare products. The report states that the market grew by 5.48% year-on-year to an estimated value of NT$110.85 billion dollar. This significant...
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/59399756564047407910 |