A Study of Hair Salon Consumer Consumption Motivation and Consumer Decision-Making Style in Chia-Yi City

碩士 === 台南應用科技大學 === 生活應用科學研究所 === 102 === Abstract Facing the increasingly fierce competition in hairdressing industry, hairdressing service providers shall obtain new mentality, concept and actions to avoid being replaced. It is paramount for them to learn consumers’ motivat...

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Bibliographic Details
Main Authors: Tsai-feng Lee, 李彩鳳
Other Authors: Ching-yun Chang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/ny97wn