Explore the relationships among enterprise image, service quality,switching cost, customer satisfaction and customer loyalty:A case study of Carrefour
碩士 === 台南應用科技大學 === 國際企業經營系碩士班 === 102 === With the remarkable advances in science and technology, customers are more demanding in the service quality. Consumers nowadays prefer a more convenient mode of service supply.Under the circumstances, warehouse supermarkets which are well-known and have bee...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/32735350008725240293 |