Study of Online Customer Relationship Management in Food Service Industry
碩士 === 台南應用科技大學 === 國際企業經營系碩士班 === 102 === The objective of this research is to study how small businesses build relationship with their customers to gain trust before the sales is actually made. How effective are those tactics such as fan group or blogs? Could they truly enhance sales? This study a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/23084230875454740845 |