A Study of Service Quality and Mortgage Customers on Bank Selection – A Case of D Bank in ChungliBranch

碩士 === 萬能科技大學 === 經營管理研究所在職專班 === 102 === In recent years, banks have been attached importance to rapid increment of Gross National Income (GNI) and rising consumerism. The mortgage loan is the main product because of its heavy proportion and highest loan amount. Due to banks could maintain long-te...

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Bibliographic Details
Main Authors: Wan-Yu Yang, 楊萬有
Other Authors: Shiang-Tai Liu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/79k8x6