Under the impact of Second Generation NHI2, the transformed strategy of brand name drug agent-〝H〞 company for example

碩士 === 國立中正大學 === 企業管理研究所 === 103 === National Health Insurance (NHI) is one of the better social welfare systems in Taiwan. But the NHI administation cuts down drugs prices every year due to the financial losses.Thus most of the coporated international phamacy factories had run out the agreements....

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Bibliographic Details
Main Authors: SU, SHU-CHUN, 蘇淑君
Other Authors: Hsu, Chia-Wen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/2ubpyd