Credit And Integrated Marketing Management Strategy In Financial Holding Company: A Case of E.SUN FHC

碩士 === 國立中正大學 === 企業管理研究所 === 103 === In 1992, as the government opening up the establishment of the new bank, thus the result is accelerated competition and development of Taiwan's financial markets. Subsequently the government again performed the financial holding company Act, well as those t...

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Bibliographic Details
Main Authors: Hsieh, Chun- Hui, 謝俊輝
Other Authors: Ming-Chang Cheng
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/t5jd4z