A study on public-private partnership in tourism factory marketing in New Taipei City Government

碩士 === 中華大學 === 行政管理學系碩士班 === 103 === The government has actively promoted the “tourism factory” policy during the past few years, but the majority of the public remains unfamiliar with it, thus necessitating continuous marketing promotions. Marketing of tourism factory requires the joint effort of...

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Bibliographic Details
Main Authors: Mei-Lien Chen, 陳美蓮
Other Authors: Chih Pei,Hu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/80091200750296088844