Effect of Service Quality and Customer Satisfaction on Customer’s Loyalty: the Case of the First Commercial Bank in Kaohsiung

碩士 === 正修科技大學 === 經營管理研究所 === 103 === Since the 1991 is opening of private banks to set up, increasingly fierce competition in the financial market, so that the financial industry from oligopoly market has tended to the free competition in the market. Service has become the most important key cause...

Full description

Bibliographic Details
Main Authors: Huang, Feng Yun, 黃楓雲
Other Authors: Tai, Chih Tsung
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/k25t5y