Adopting the Food Traceability System in Vietnamese agriculture: Effects on Purchase intention, Price premium and Loyalty

碩士 === 中原大學 === 國際商學碩士學位學程 === 103 === Vietnam has various advantages in agricultural production. Many Vietnamese agricultural products are not only sold in the domestic market, but are also exported to other countries. Despite the quality taste, most Vietnamese products are suffering from low price...

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Bibliographic Details
Main Authors: Chi-Chung Nguyen, 阮志終
Other Authors: Kuo-Chen Li
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/4wnnca