The Impact of Customer Perceived Values on Repurchase Intentions, Word of Mouth, and Willingness to Pay-Using LINE Stickers as an Example

碩士 === 健行科技大學 === 國際企業經營系碩士班 === 103 === As the functions of smart phones are getting updated, consumers tend to use them to get online searching for information or downloading Apps more often. Apps play an indispensable part on our daily life, no matter when we are at work, at play, or in social co...

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Bibliographic Details
Main Authors: Wei-Shan Cho, 卓瑋珊
Other Authors: 李宜致
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/w867d4