Effect of Carbon Labeling on Customer Purchase Intentions: Using Herd Behavior as a Moderating Variable
碩士 === 朝陽科技大學 === 企業管理系 === 103 === Global warming has been continuously discussed in recent years, and governments have started to formulate numerous policies to solve problems such as climate change and environmental protection. Countries worldwide have also promoted carbon footprint labels in the...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/k9r5b6 |