A Study on Factors Affecting Adolescents' Continuous Use of Mobile Instant Messager: An Example of LINE

碩士 === 大葉大學 === 管理學院碩士在職專班 === 103 === With rapid development in mobile technologies, the mobile application (App) has been popularizing. In Taiwan, LINE is the most popular mobile instant messager in terms of downloading rate and number of users in recent years. Young generation is considered as th...

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Bibliographic Details
Main Authors: Chun-Hui Chen, 陳純惠
Other Authors: Weishen Wu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/9mz64j