Consumer Boycott Behavior and its Influencing Factors-the Case of Breaking Off eTag Program

碩士 === 大葉大學 === 管理學院碩士在職專班 === 103 === Corporations create value for customers via the combination of services and products. However, unlike products made by manufacturers, the quality of service could not be fully examined before customers experience it because of indivisibility, one of the natures...

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Bibliographic Details
Main Authors: Feng-Yi Chen, 陳鳳儀
Other Authors: Kuei-Feng Chang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/nd7kha